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Last year, Boots brought us the biggest-ever beauty launch with No7’s Future Renew range – and still, to this day, it continues to break records in the skincare world.
The range contains a world-first ‘super peptide blend’, which is clinically proven to reverse signs of skin damage visibly.
Known as one of the ‘biggest cosmetic science breakthroughs’, it was tested in clinical trials over 12 months, and is now proven to deliver ongoing improvements over a year with regular use.
The Future Renew serum is also clinically proven to reverse visible signs of photodamage, including pigmentation, fine lines, and wrinkles.
So, it only made sense to improve the range, with the launch of the latest addition… enter the No7 Future Renew Damage Protection Defence Shield SPF50 into the chat.
As well as reversing the visible signs of sun damage with the existing Future Renew range, people can protect against everyday sun damage too.
How good is that?
We know we can always count on No7 to bring us world-class skincare.
No7 Future Renew Damage Protection Defence Shield SPF50
The No7 Future Renew Damage Protection Defence Shield SPF50 is a lightweight, hydrating fluid, specifically designed for everyday use – and yes, that does mean all year-round folks.
Now you too can protect your skin from daily UV exposure, which can cause both invisible and visible signs of damage.
Carefully formulated to be lightweight and invisible, the fast-absorbing and shine-free formula sits easily under makeup too.
Our beauty expert has been wearing it for the past few weeks (secretly), and can finally shout about the product that’s not only made her skin glow, but protect it from premature signs of ageing as well.
If you weren’t already aware, 40% of annual sun exposure happens outside of the summer months, so it’s super important to wear an SPF and high sun protection every day.
No7 recently found out that only 26% of women use SPF on their face every day, despite nearly half claiming their biggest skincare regret is not ‘consistently using sun protection’ enough.
The survey of over 3,000 British women also revealed that just 40% of women believe you should ‘use sun protection on your face every day’, regardless of the weather.
In contrast, 60% believe SPF is ‘only required on the face during the summer months’.
The research was commissioned by No7 to provide insights into the sun protection habits and understanding of British women, to mark the launch of the No7 Future Renew Damage Protection Defence Shield SPF50.
Clare O’Connor, No7 Senior Research Scientist says: ‘While age and time are factors in skin ageing, exposure to UV light is the single biggest cause of accelerated appearance of skin damage.’
‘While the cells on the surface of our skin constantly turn over and renew, deeper within the skin there are cells and proteins, such as collagen, that are incredibly long-lived and can last our whole lifetime. Even short bursts of sun exposure cause damage to these cells and proteins which builds up, eventually being displayed as visible signs of sun damage such as dryness, uneven texture, lines and wrinkles, uneven skin tone and loss of firmness.’
‘No7 Future Renew is clinically proven to reverse visible signs of sun damage but, of course, it is critical to protect against sun damage too. In the UK, we tend to think about sunscreen when we are going overseas or intentionally spending all day outside, and we are less inclined to consider it warranted for shorter exposures.’
‘That’s why we have added a lightweight, hydrating SPF50 to the No7 Future Renew range, ensuring we have a high protection product with a light texture that sits easily under makeup and is ideal for all year round, everyday usage.’
So what are you waiting for? Don’t be one of those 26%, and start wearing SPF everyday!
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