Home Lifestyle Primark replaces iconic beauty product with an ‘amazing’ alternative

Primark replaces iconic beauty product with an ‘amazing’ alternative


Shoppers are raving about this more sustainable alternative (Picture: Bloomberg via Getty Images)

Primark just got rid of one of its staple beauty products — but shoppers are already in love with its replacement.

As the beauty and fashion world becomes more sustainable, the retailer has been trying hard to shake its fast fashion reputation.

Examples of these efforts include the Sustainable Cotton Program, where the retailer works with cotton farmers to reduce the environmental impact of their cotton, and the Wornwell vintage clothing concessions.

And as of this week, after being a regular in most people’s bathroom cupboards for years, Primark is no longer stocking single-use cotton pads.

As part of the Primark Cares initiative, the retailer has pledged to ‘nurture nature, halve carbon emissions and eliminate waste’ — so it makes sense for these cotton pads to be on the chopping board.

‘We are delighted to share that Primark Beauty has phased out all single-use disposable cotton pads from its UK stores and is encouraging consumers to instead opt for its reusable pad options,’ a Primark spokesperson told The Sun.

But as one door closes, another one opens, as Primark customers on Instagram continue to rave about the brand’s reusable cotton pad line.

Customer @deenarichards7 reviewed the product as being ‘soooo good,’ while @_alice_p0wnall1 dubbed them as ‘amazing.’

Beautician @flawless_beauty_s36 added that she was so impressed by the product, she bought them for her facial clients, while @thedogandcastle simply added that they ‘absolutely love these.’

The pads come in assorted sizes in packs of three, five, and ten with prices starting from £2.00.

This isn’t the only major change Primark has made recently. The Oxford Street, Hackney, and Hounslow Primark stores are all undergoing exciting renovations  as part of the company’s £100 million investment plan. 

Meanwhile, customers are getting used to having blue ‘sold’ stickers sealing up their shopping bags as part of the retail giant’s new trial to stop shoplifting in its tracks.

‘Antisocial behaviour and retail crime is rising right across the retail industry and we’re working with other retailers and organisations,’ a Primark spokesperson told Metro.co.uk.

‘We’ll be keeping an eye on this and monitoring the impact these new measures have, listening to feedback from our colleagues and customers.’

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